Sensitive Skin
December 02 2014 – Raji Kalra

So often, I’m asked about how to treat sensitive skin. The issues usually revolve around eczema and psoriasis and sometimes, skin that just flares up every time there’s a change in temperature, or even emotional state! My daughter Kristen has skin that is like this, and my own partner Nancy can’t put almost anything on her skin without it flaring up. In fact, the only product she’s EVER been able to put on her skin that hasn’t irritated it is our Rejuvenate Stretch Mark oil. Even when she works out, her skin flares up from her own sweat on the back of her neck. She now puts a good heaping of the Protective Diaper Balm on the back of her neck before working out, and that has saved her from the regular burning sensation she normally would experience.
I’m not a dermatologist, just a skin chef and aromatherapist. From everything I read and studied about infant eczema, there is no one who really knows what causes it. Thankfully, most babies outgrow it, and it’s very treatable!
Infant eczema and cradle cap are not the same. Infant eczema doesn’t have a known cause, but can be triggered by soaps, creams, allergies and detergents. Products can dry and irritate baby’s delicate skin. They contain perfumes, residual herbicides, pesticides, detergents and other chemicals that are harmful. Winter months makes thing worse as the air is drier, especially during winter months. It can also get a lot worse with stress, heat, sweat and allergens. Cradle cap appears on the scalp, nose, eyelids, and brows and behind the ears. It usually clears up at around 8 months, and doesn’t require any treatment.
One thing that comes up time and again is to find a good, fragrance-free moisturizer or ointment. This will help your baby retain its natural moisture. All of Shoosha’s baby products have active ingredients that will help baby retain its natural moisture, and also calm, soothe, and heal dry, irritated or inflamed skin. These active ingredients are replenishing and soothing for all skin, including normal skin.
Every ingredient in Shoosha’s baby line is ‘active’ and has a benefit. There are no fillers, chemicals, or short-cuts for you or your baby and this is our core philosophy and approach. Some ‘star’ ingredients you will find in all our products are Evening Primrose Oil, Chamomile, and Calendula. But it doesn’t end there; we go above and beyond to carefully select every ingredient for their active biodynamic properties. Sounds fancy but it really isn’t. Just as you would add a gorgeous organic extra virgin olive oil or organic avocado to a salad for the taste and nutritional properties, we add the same ingredients, and a few select more, to make our nutritious skin food products.
If you or your child has sensitive skin, you can rest assured every one of our products is designed to soothe, calm and restore your skin. Don’t also forget our Caress Laundry Detergent! It also has active ingredients like Aloe, Chamomile, Calendula and Evening Primrose Oil to compliment and keep consistent the help for sensitive skin.
As our products are USDA food grade organic and carry the seal, you can rest assured that there are absolutely no chemicals, pesticides, or residual pesticides/herbicides/roundup, chemical perfumes, fragrance of any kind, ever in our products. We’ve gone through the considerable time and expense as a startup company to make sure that our message is consistent; we care enough to make sure everything we make is of the highest standard, and that the term “Organic” is meaningful and trustworthy